lattery Sales Group helps you shape a business development effort that contains a process and the skills required for repeatable success — particularly for companies involved in complex sales. This program includes:
Sales Team Profile. Objectively assess individuals’ skills, trainability and performance growth potential.
Value Differentiation Workshop. Develop/refine/verify competitive positioning beyond core competencies that is your defense against competing on price and the key to preserving margin.
Diagnostic Review. Map team resources with market opportunity and determine upgrade needs and schedule.
Prospect Analysis. Observe prospect behavior in your market segments to identify common stalls, industry buzzwords, competitor behaviors, etc., needed to customize and focus the core program.
Sales Mastery. A two-day, onsite Instructional program for the sales organization that is customized for business development skills for the target market, revenue and margin development/recovery.
Sales Leadership. Optimize four cornerstone systems of sales leadership (selling, selection, forecasting and incentive systems) for your market model.
Progress Assessment. Track individual results and certify that progress meets expectations.
Reinforcement. Refresh Sales Mastery (selling for your market model) and Sales Leadership (coaching, accountability, motivation and selection) skills through ongoing eLearning and custom clinics.
Advanced Programs
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Managing the Complex Sale. Win business that is expensive to
pursue and crosses several prospect departments and locations
(geographical and political).
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Competitive Strategies. Leverage unique processes that quickly
target and capture the competitors’ best accounts.
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Reseller Channels. Select and manage independent reseller
networks that will generate results.